0:00:01.599,0:00:05.120 hey everyone thanks for joining us for 0:00:03.280,0:00:06.560 the cleaning the cocktails podcast 0:00:05.120,0:00:08.000 this is where i get the opportunity to 0:00:06.560,0:00:08.639 speak with fellow cleaning business 0:00:08.000,0:00:11.040 owners 0:00:08.639,0:00:12.880 small medium and large we take the time 0:00:11.040,0:00:14.719 to let them share their stories on the 0:00:12.880,0:00:16.480 ups and downs in the industry 0:00:14.719,0:00:18.000 i also speak with other experts and 0:00:16.480,0:00:20.320 professionals in the industry 0:00:18.000,0:00:21.039 from your manufacturers your suppliers 0:00:20.320,0:00:23.279 trainers 0:00:21.039,0:00:24.960 as well as other types of entrepreneurs 0:00:23.279,0:00:25.519 my mission is to empower our cleaning 0:00:24.960,0:00:27.359 industry 0:00:25.519,0:00:29.359 to inspire and motivate each and every 0:00:27.359,0:00:30.240 one of you i want you guys to reach new 0:00:29.359,0:00:32.399 heights of success 0:00:30.240,0:00:34.000 and learn from one another my goal is to 0:00:32.399,0:00:36.800 have you walk away with some tips 0:00:34.000,0:00:38.480 secrets advice and opinions that are 0:00:36.800,0:00:39.760 relevant to all of us in our day-to-day 0:00:38.480,0:00:41.120 hustle and grind 0:00:39.760,0:00:43.600 while we're out there in the field 0:00:41.120,0:00:44.879 working every single day so sit back and 0:00:43.600,0:00:47.760 share a cocktail with us 0:00:44.879,0:00:47.760 and enjoy the show 0:00:48.320,0:00:52.239 welcome again this is another episode of 0:00:50.879,0:00:55.360 cleanit and cocktails 0:00:52.239,0:00:57.520 today's guest is terrell wood she is 0:00:55.360,0:00:58.879 the president of a family-owned business 0:00:57.520,0:01:00.399 second generation now 0:00:58.879,0:01:02.320 and they're out of washington state i'll 0:01:00.399,0:01:03.120 let her get into more of what the 0:01:02.320,0:01:05.119 company is 0:01:03.120,0:01:06.479 where the company came from how she got 0:01:05.119,0:01:09.119 started in the business 0:01:06.479,0:01:10.479 but one quick note is uh we met each 0:01:09.119,0:01:12.159 other only what two 0:01:10.479,0:01:14.640 probably a couple months ago and we met 0:01:12.159,0:01:16.560 at the bsci show out in fort lauderdale 0:01:14.640,0:01:19.119 and you guys always hear me plug that 0:01:16.560,0:01:20.479 plug that organization issa 0:01:19.119,0:01:22.320 all these other organizations where 0:01:20.479,0:01:22.720 cleaning companies and business owners 0:01:22.320,0:01:26.080 and 0:01:22.720,0:01:26.479 management and staff get together uh and 0:01:26.080,0:01:28.720 this 0:01:26.479,0:01:30.400 is one of those highlights of that is i 0:01:28.720,0:01:32.560 met tyrell only a couple months ago 0:01:30.400,0:01:34.159 uh we got to know each other i heard a 0:01:32.560,0:01:36.799 little bit about her story 0:01:34.159,0:01:37.759 i told her a little bit about us and i 0:01:36.799,0:01:39.600 thought it would be a perfect 0:01:37.759,0:01:41.040 opportunity for me to share her story to 0:01:39.600,0:01:42.799 the audience to everybody who watches 0:01:41.040,0:01:45.439 and listens to clean any cocktails 0:01:42.799,0:01:46.240 because you know it's not that there 0:01:45.439,0:01:48.560 isn't enough 0:01:46.240,0:01:49.280 terrell but i actually don't have that 0:01:48.560,0:01:52.000 many 0:01:49.280,0:01:53.759 colleagues that are women owners of 0:01:52.000,0:01:56.960 cleaning contract businesses 0:01:53.759,0:01:59.040 so anytime i get to to do this or find 0:01:56.960,0:02:00.560 a story i want to highlight i jump all 0:01:59.040,0:02:02.240 over it which as you know that's why i 0:02:00.560,0:02:04.240 reached out to you so quickly 0:02:02.240,0:02:05.360 so without further ado guys i have 0:02:04.240,0:02:09.520 tyrell here 0:02:05.360,0:02:11.840 with msnw group out of washington state 0:02:09.520,0:02:14.000 this is a 25 year old company guys and 0:02:11.840,0:02:15.360 growing so terrell please 0:02:14.000,0:02:17.920 you know how did you get into this 0:02:15.360,0:02:18.319 business nobody ever goes to college and 0:02:17.920,0:02:20.720 gets 0:02:18.319,0:02:22.720 and says hey when i graduate i'm going 0:02:20.720,0:02:24.560 to get into the cleaning industry 0:02:22.720,0:02:27.040 right why would you do that that makes 0:02:24.560,0:02:27.040 no sense 0:02:27.760,0:02:31.519 but first of all what is what cocktail 0:02:30.319,0:02:34.640 do you have 0:02:31.519,0:02:38.480 uh so i have a vodka soda 0:02:34.640,0:02:39.519 with a shrub in it it is a very 0:02:38.480,0:02:42.720 delicious 0:02:39.519,0:02:44.800 uh i actually this is a local blend 0:02:42.720,0:02:46.400 it's a little shrub mix here it's 0:02:44.800,0:02:49.440 pineapple sage 0:02:46.400,0:02:51.920 and you just put a little drop in your 0:02:49.440,0:02:53.440 it's fantastic i love it there you go 0:02:51.920,0:02:54.800 well i will since you shared what you 0:02:53.440,0:02:55.680 were drinking i'll share what i'm 0:02:54.800,0:02:58.239 drinking 0:02:55.680,0:02:59.680 i got it on the rocks old fashioned with 0:02:58.239,0:03:02.239 a little bit of not creek 0:02:59.680,0:03:03.440 for i am not a bartender so this makes 0:03:02.239,0:03:05.120 things much easier 0:03:03.440,0:03:07.040 because all i got to do is put some ice 0:03:05.120,0:03:10.959 and pour there you go 0:03:07.040,0:03:13.360 cheers cheers cheers to you cheers to us 0:03:10.959,0:03:14.879 so please again share the story how did 0:03:13.360,0:03:18.720 this all begin 0:03:14.879,0:03:21.519 my parents bought this little 0:03:18.720,0:03:22.080 side hustle uh they thought it was gonna 0:03:21.519,0:03:25.920 be 0:03:22.080,0:03:29.040 a hobby business uh back in 1995 0:03:25.920,0:03:31.440 and i was 10 years old at the time my 0:03:29.040,0:03:32.879 dad was a garbage truck driver and my 0:03:31.440,0:03:36.000 mom was an administrator 0:03:32.879,0:03:36.720 for a medical clinic when they purchased 0:03:36.000,0:03:40.000 the company 0:03:36.720,0:03:42.319 it had 10 employees and 10 buildings 0:03:40.000,0:03:43.440 and so they didn't really know what it 0:03:42.319,0:03:44.720 looked like but it was a profitable 0:03:43.440,0:03:46.400 business so they were excited to get 0:03:44.720,0:03:47.760 into it my mom was actually nine months 0:03:46.400,0:03:48.799 pregnant when they bought the business 0:03:47.760,0:03:50.560 which is kind of 0:03:48.799,0:03:52.480 hilarious when i think of that i can't 0:03:50.560,0:03:53.519 imagine buying a business at nine months 0:03:52.480,0:03:56.000 pregnant 0:03:53.519,0:03:57.680 so my first memory of having this 0:03:56.000,0:04:00.159 company was 0:03:57.680,0:04:01.040 my family was at of state farm insurance 0:04:00.159,0:04:03.760 here locally 0:04:01.040,0:04:04.319 and we were cleaning it because for some 0:04:03.760,0:04:06.560 reason 0:04:04.319,0:04:07.920 the cleaner couldn't show up so my 0:04:06.560,0:04:11.280 sister is in her little 0:04:07.920,0:04:12.720 carrier and my mom and dad are there and 0:04:11.280,0:04:14.000 i'm vacuuming i'm like 0:04:12.720,0:04:16.160 running up and down the halls with this 0:04:14.000,0:04:17.280 vacuum because when you're 10 years old 0:04:16.160,0:04:20.639 everything is a game 0:04:17.280,0:04:22.720 and so it was fond memories 0:04:20.639,0:04:24.000 now looking back at it i mean really 0:04:22.720,0:04:26.479 unique and 0:04:24.000,0:04:28.160 taught me how to work hard and 0:04:26.479,0:04:31.680 appreciate what i have 0:04:28.160,0:04:33.680 my parents never were the kind of 0:04:31.680,0:04:34.800 family that were like here's a handout 0:04:33.680,0:04:38.320 so when 0:04:34.800,0:04:40.160 i got older and needed money to do 0:04:38.320,0:04:42.080 all the things they said sure you can 0:04:40.160,0:04:42.720 have a job you can clean a bank after 0:04:42.080,0:04:46.000 school 0:04:42.720,0:04:48.320 and there you go so that's what i did 0:04:46.000,0:04:49.919 once i turned 16 i could drive i would 0:04:48.320,0:04:50.479 clean a bank five days a week after 0:04:49.919,0:04:53.759 school 0:04:50.479,0:04:54.960 and that was that so my parents also 0:04:53.759,0:04:57.520 didn't want to be my boss 0:04:54.960,0:05:00.240 they wanted somebody else to manage me 0:04:57.520,0:05:02.960 so they put a supervisor in charge 0:05:00.240,0:05:03.919 and about six months into me cleaning 0:05:02.960,0:05:05.440 the banks 0:05:03.919,0:05:06.960 the supervisor came to me and said hey 0:05:05.440,0:05:09.600 you're actually pretty good at this 0:05:06.960,0:05:10.320 why don't you become a supervisor can 0:05:09.600,0:05:13.360 you train 0:05:10.320,0:05:15.280 people and so then it turned in from me 0:05:13.360,0:05:18.080 cleaning banks after school to working 0:05:15.280,0:05:21.280 on the weekends training people 0:05:18.080,0:05:23.520 doing some orientations actually in our 0:05:21.280,0:05:25.759 home our at that time our office was in 0:05:23.520,0:05:28.160 our home they had done a little add-on 0:05:25.759,0:05:29.840 so just you know walk on over to our 0:05:28.160,0:05:32.000 office and do a training 0:05:29.840,0:05:33.039 let me come up over to my office yeah 0:05:32.000,0:05:35.680 exactly 0:05:33.039,0:05:36.080 so that was my experience when i was at 0:05:35.680,0:05:38.960 home 0:05:36.080,0:05:39.840 i also did some accounting i was the 0:05:38.960,0:05:41.759 receptionist 0:05:39.840,0:05:43.120 because i would just you know walk in 0:05:41.759,0:05:44.479 during the summer i would walk into the 0:05:43.120,0:05:45.039 office and i would answer the phones for 0:05:44.479,0:05:47.919 my mom 0:05:45.039,0:05:49.039 so my mom was the administrative side my 0:05:47.919,0:05:51.840 dad was the operation 0:05:49.039,0:05:53.360 side and then when i went off to college 0:05:51.840,0:05:53.840 i would come back in the summers and i 0:05:53.360,0:05:55.919 would 0:05:53.840,0:05:57.680 uh help wherever i was needed so whether 0:05:55.919,0:05:58.960 that was going out and training people 0:05:57.680,0:06:00.000 if we had a big startup i would help 0:05:58.960,0:06:03.680 with that 0:06:00.000,0:06:06.720 i would do sales or human resources so 0:06:03.680,0:06:08.400 doing the hard labor and 0:06:06.720,0:06:10.080 being so heavily involved in our family 0:06:08.400,0:06:11.759 business it wasn't really something that 0:06:10.080,0:06:14.960 i thought that i was gonna 0:06:11.759,0:06:16.400 come into and so 0:06:14.960,0:06:18.560 i went out to college thinking i was 0:06:16.400,0:06:20.960 gonna be a forensic psychologist 0:06:18.560,0:06:22.400 and then i discovered all of the labs i 0:06:20.960,0:06:23.039 had to do with that and all the science 0:06:22.400,0:06:24.639 required 0:06:23.039,0:06:26.400 and i decided that was not the path that 0:06:24.639,0:06:28.720 i was going to do so i switched to being 0:06:26.400,0:06:32.240 a business major 0:06:28.720,0:06:34.880 and then uh 2008 0:06:32.240,0:06:36.319 the downturn of the economy happened and 0:06:34.880,0:06:37.199 a lot of my friends were struggling to 0:06:36.319,0:06:39.600 find jobs 0:06:37.199,0:06:40.880 and then i of course had this family 0:06:39.600,0:06:43.120 business over here 0:06:40.880,0:06:44.319 and so i asked my mom hey do you think 0:06:43.120,0:06:46.960 that there's a place for me 0:06:44.319,0:06:47.600 long term at msnw and she was really 0:06:46.960,0:06:49.840 hesitant 0:06:47.600,0:06:50.960 she wanted me to get experience working 0:06:49.840,0:06:53.840 elsewhere 0:06:50.960,0:06:55.120 because that's really valuable i think 0:06:53.840,0:06:57.360 uh 0:06:55.120,0:06:58.639 and so she had thrown around like why 0:06:57.360,0:07:00.160 don't you go work for 0:06:58.639,0:07:01.680 one of my colleagues you know somewhere 0:07:00.160,0:07:04.960 in the united states i'm sure i can 0:07:01.680,0:07:07.840 i can get you connected that way and uh 0:07:04.960,0:07:08.960 she actually it turned around in like 30 0:07:07.840,0:07:10.400 days and said you know what actually i 0:07:08.960,0:07:12.960 need a sales person 0:07:10.400,0:07:13.919 so why do you come work for me listen 0:07:12.960,0:07:15.280 you're hired yeah 0:07:13.919,0:07:17.360 why don't you come work for me why don't 0:07:15.280,0:07:19.199 you do sales uh 0:07:17.360,0:07:21.199 you can also do human resources for us 0:07:19.199,0:07:23.120 because our at that time our operations 0:07:21.199,0:07:26.319 manager was doing all the human resource 0:07:23.120,0:07:31.039 things so i started in 0:07:26.319,0:07:32.560 january of 2008 and 0:07:31.039,0:07:34.240 yeah i started doing human resources 0:07:32.560,0:07:37.280 sales was doing some accounting 0:07:34.240,0:07:38.000 and kind of had this hybrid role going 0:07:37.280,0:07:41.039 forward 0:07:38.000,0:07:42.960 and then since then have just been in a 0:07:41.039,0:07:46.160 lot of different 0:07:42.960,0:07:47.919 roles in the company so i was the human 0:07:46.160,0:07:49.360 resource director i was a director of 0:07:47.919,0:07:51.199 sales and marketing 0:07:49.360,0:07:52.960 uh and then i moved into the president 0:07:51.199,0:07:55.440 role two years ago so 0:07:52.960,0:07:56.720 it's a little bit of a history there 0:07:55.440,0:07:58.639 there's a lot we can 0:07:56.720,0:08:00.639 unravel there just because there's so 0:07:58.639,0:08:01.599 many things i like about the story as 0:08:00.639,0:08:03.759 far as 0:08:01.599,0:08:06.080 you know i've always gotten people that 0:08:03.759,0:08:08.319 say rick family businesses don't work 0:08:06.080,0:08:09.280 i don't understand how yours is doing it 0:08:08.319,0:08:11.199 um that's a 0:08:09.280,0:08:12.319 you know an anomaly you know blah blah 0:08:11.199,0:08:15.120 blah blah 0:08:12.319,0:08:15.680 but i you know if you could give us an 0:08:15.120,0:08:19.120 idea of 0:08:15.680,0:08:22.879 from 95 to now like what is the growth 0:08:19.120,0:08:25.759 of mnsnw or msnw 0:08:22.879,0:08:27.520 how like where did where is it where was 0:08:25.759,0:08:30.400 it back then to where is it now 0:08:27.520,0:08:31.919 and the reason i ask is do you feel that 0:08:30.400,0:08:35.279 a lot of that is attributed 0:08:31.919,0:08:36.959 because of the family the family feel of 0:08:35.279,0:08:39.120 the business and the family dynamics 0:08:36.959,0:08:41.279 that started everything 0:08:39.120,0:08:42.479 good question i'm not exactly sure if 0:08:41.279,0:08:44.480 it's the family 0:08:42.479,0:08:45.839 it could be because it just the absolute 0:08:44.480,0:08:47.120 trust you have but somebody's going to 0:08:45.839,0:08:50.160 get the job done i 0:08:47.120,0:08:53.680 so when my parents bought the business 0:08:50.160,0:08:57.600 i'm not sure how large it was exactly 0:08:53.680,0:08:59.120 i do know in about 2001 they had grew it 0:08:57.600,0:09:01.200 to be a million dollar i want to say 0:08:59.120,0:09:04.800 when they bought it it was around 0:09:01.200,0:09:06.480 a 50 000 business per year potentially 0:09:04.800,0:09:07.680 right it was very very small it was a 0:09:06.480,0:09:09.920 hobby 0:09:07.680,0:09:11.360 something that they they some yeah yeah 0:09:09.920,0:09:12.320 some that they probably service all 0:09:11.360,0:09:17.519 themselves oh yeah 0:09:12.320,0:09:18.800 exactly so from 95 to 01 it grew to be 0:09:17.519,0:09:21.519 about a little bit over a million 0:09:18.800,0:09:24.959 dollars when i came into the company 0:09:21.519,0:09:27.200 uh let's see here 2009 0:09:24.959,0:09:28.240 we made the five million dollar mark so 0:09:27.200,0:09:29.839 that was one year 0:09:28.240,0:09:31.519 of me being in the sales department and 0:09:29.839,0:09:33.040 i don't remember what it was in 2008 but 0:09:31.519,0:09:33.839 i remember 5 million being a really big 0:09:33.040,0:09:35.839 deal 0:09:33.839,0:09:38.240 and then now we're a 20 million dollar 0:09:35.839,0:09:40.800 company so yeah i mean just look at that 0:09:38.240,0:09:41.920 like i want people to to really take so 0:09:40.800,0:09:44.959 95 0:09:41.920,0:09:46.560 to 01 yes you surpassed the million 0:09:44.959,0:09:50.320 dollar mark which is a big deal 0:09:46.560,0:09:52.640 right 0809 you're at the 5 million 0:09:50.320,0:09:54.399 which i agree that is another milestone 0:09:52.640,0:09:55.519 and i say that for people to listen 0:09:54.399,0:09:57.200 because 0:09:55.519,0:09:59.279 those are milestones that a lot of the 0:09:57.200,0:10:00.640 industry just never reaches 0:09:59.279,0:10:02.480 right there's a it's a fragmented 0:10:00.640,0:10:04.480 industry where people that hit the 0:10:02.480,0:10:07.120 million dollar mark 0:10:04.480,0:10:08.240 big big congrats you hit five big 0:10:07.120,0:10:11.120 congrats 0:10:08.240,0:10:13.600 because a lot of people hit a wall at 0:10:11.120,0:10:15.839 like three four or five million 0:10:13.600,0:10:16.640 and they just don't grow anymore so for 0:10:15.839,0:10:19.680 you to now say 0:10:16.640,0:10:22.000 you guys are at 20 million that's 0:10:19.680,0:10:23.839 phenomenal right like that is you're in 0:10:22.000,0:10:24.800 the small percentage of the top of the 0:10:23.839,0:10:26.880 industry 0:10:24.800,0:10:28.160 you don't pat your own self on the back 0:10:26.880,0:10:29.760 but 0:10:28.160,0:10:31.920 like what what what do you what do you 0:10:29.760,0:10:35.040 think allowed that to happen if it 0:10:31.920,0:10:37.600 wasn't just the family dynamic 0:10:35.040,0:10:39.920 i think finding the right people who you 0:10:37.600,0:10:41.040 trust and can depend on is so important 0:10:39.920,0:10:43.440 we've always just 0:10:41.040,0:10:45.440 viewed this as a family business and so 0:10:43.440,0:10:49.279 there's a deeper level of care 0:10:45.440,0:10:51.600 for our team members that we have so 0:10:49.279,0:10:53.360 and realizing i mean the reason we made 0:10:51.600,0:10:55.839 it to the milestones we did 0:10:53.360,0:10:57.680 is because we realized we had to change 0:10:55.839,0:10:59.360 things you can't just keep doing things 0:10:57.680,0:11:00.079 the same way and expect a different 0:10:59.360,0:11:04.720 result that's 0:11:00.079,0:11:06.720 not that's insanity so 0:11:04.720,0:11:08.640 realizing at every mark that we needed 0:11:06.720,0:11:10.000 to change a bit we needed to adjust the 0:11:08.640,0:11:12.000 structure 0:11:10.000,0:11:14.800 we really needed to hone in on what we 0:11:12.000,0:11:17.920 wanted that culture to be which was 0:11:14.800,0:11:19.920 a deep caring for the person 0:11:17.920,0:11:22.480 of our team members and really getting 0:11:19.920,0:11:25.360 to know them and being able to 0:11:22.480,0:11:25.839 have that relationship one thing that 0:11:25.360,0:11:29.519 we've 0:11:25.839,0:11:30.480 done we implemented in 2010 is our care 0:11:29.519,0:11:32.560 fund 0:11:30.480,0:11:34.959 and this is something we just we saw a 0:11:32.560,0:11:37.600 need for because we have a lot of 0:11:34.959,0:11:38.959 low-income people working for us minimum 0:11:37.600,0:11:40.880 wage jobs 0:11:38.959,0:11:42.160 we've always paid above minimum wage but 0:11:40.880,0:11:44.000 that doesn't get you very far 0:11:42.160,0:11:45.680 i mean a lot of these people have 0:11:44.000,0:11:48.399 multiple multiple jobs 0:11:45.680,0:11:50.079 so we would have team members who 0:11:48.399,0:11:51.920 couldn't make it to their job site 0:11:50.079,0:11:53.440 and so we were giving them 50 bucks to 0:11:51.920,0:11:55.839 fill up their tank or 0:11:53.440,0:11:56.639 whatever it may be i remember one 0:11:55.839,0:11:59.440 christmas 0:11:56.639,0:12:01.360 uh we had a team member who we knew was 0:11:59.440,0:12:02.639 not going to be able to celebrate 0:12:01.360,0:12:04.000 christmas with their family because they 0:12:02.639,0:12:05.279 didn't have the money for a tree they 0:12:04.000,0:12:06.800 didn't have money for gifts for their 0:12:05.279,0:12:08.720 family they didn't even have money for 0:12:06.800,0:12:10.720 groceries and so 0:12:08.720,0:12:12.160 our general manager had heard about this 0:12:10.720,0:12:14.880 and came to my mom and i 0:12:12.160,0:12:15.440 and we're like you know what can we do 0:12:14.880,0:12:16.959 to 0:12:15.440,0:12:18.800 make sure that they have a great 0:12:16.959,0:12:19.440 christmas because they were such a 0:12:18.800,0:12:23.120 valuable 0:12:19.440,0:12:26.320 employee i mean they bled msnw and so 0:12:23.120,0:12:26.639 we decided to give them a christmas and 0:12:26.320,0:12:28.320 so 0:12:26.639,0:12:30.560 on christmas day we brought them a tree 0:12:28.320,0:12:34.160 and a ham and gifts for their children 0:12:30.560,0:12:34.639 and just the amount of joy that we were 0:12:34.160,0:12:38.800 able 0:12:34.639,0:12:42.079 to give their family and also felt 0:12:38.800,0:12:44.480 as well by being able to gift that was 0:12:42.079,0:12:45.200 phenomenal and so from that we decided 0:12:44.480,0:12:47.279 you know we should 0:12:45.200,0:12:49.519 we should actually have like a care fund 0:12:47.279,0:12:52.880 so we can do this all the time so 0:12:49.519,0:12:56.399 we developed that and what it is is msnw 0:12:52.880,0:12:58.000 uh allows team members to give money out 0:12:56.399,0:13:00.079 of their paycheck every single 0:12:58.000,0:13:01.600 pay period whether it be a dollar ten 0:13:00.079,0:13:02.959 dollars whatever 0:13:01.600,0:13:04.639 we actually have one person who gives a 0:13:02.959,0:13:05.519 hundred dollars out of their paycheck 0:13:04.639,0:13:08.000 every single 0:13:05.519,0:13:09.680 wow pay period so this is the team in 0:13:08.000,0:13:12.560 general this is not just you guys 0:13:09.680,0:13:12.880 yeah at the executive level this is like 0:13:12.560,0:13:15.040 hey 0:13:12.880,0:13:16.480 it's open to the entire team this is the 0:13:15.040,0:13:18.560 team it's very transparent 0:13:16.480,0:13:19.760 it's very transparent and then msnw 0:13:18.560,0:13:22.800 matches it 100 0:13:19.760,0:13:25.680 so the team donates and then we give 0:13:22.800,0:13:27.680 a match and so all of those funds are 0:13:25.680,0:13:30.320 used for msnw 0:13:27.680,0:13:31.519 team members they're not for outside use 0:13:30.320,0:13:33.680 at all so 0:13:31.519,0:13:35.440 uh another instance that we had that 0:13:33.680,0:13:37.440 happened about two years ago is we had a 0:13:35.440,0:13:39.199 gal who was trying to escape a domestic 0:13:37.440,0:13:41.279 violence situation 0:13:39.199,0:13:43.680 so we were able to put her up in a hotel 0:13:41.279,0:13:46.000 but that was just a temporary fix 0:13:43.680,0:13:46.959 and in talking with her she had enough 0:13:46.000,0:13:48.399 money for 0:13:46.959,0:13:50.880 rent but she didn't have enough money 0:13:48.399,0:13:52.800 for a deposit to get out of the 0:13:50.880,0:13:53.760 situation and so we were able to gift 0:13:52.800,0:13:56.560 her 0:13:53.760,0:13:58.560 uh the funds for a hotel and then gift 0:13:56.560,0:14:00.480 her the deposit so she could get out of 0:13:58.560,0:14:02.720 that really scary situation 0:14:00.480,0:14:04.240 and get on her on her feet that's like i 0:14:02.720,0:14:05.120 got goosebumps right now right because 0:14:04.240,0:14:06.639 it's 0:14:05.120,0:14:08.000 and it you know because obviously 0:14:06.639,0:14:09.680 somebody could say oh well if you're a 0:14:08.000,0:14:11.279 big business you can afford to do things 0:14:09.680,0:14:13.519 like that but you just said 0:14:11.279,0:14:15.360 it's the employees get involved so take 0:14:13.519,0:14:18.000 away the fact that it's 0:14:15.360,0:14:19.199 you know i got the executive or the big 0:14:18.000,0:14:22.000 business level 0:14:19.199,0:14:23.440 doing this and creating a fund you guys 0:14:22.000,0:14:26.560 have engaged employees 0:14:23.440,0:14:28.639 that are actually participating that's 0:14:26.560,0:14:30.000 i mean that's got to build build the 0:14:28.639,0:14:31.120 culture itself right there right because 0:14:30.000,0:14:32.639 you guys show that you care 0:14:31.120,0:14:34.959 so i because i i try to tell this to a 0:14:32.639,0:14:36.959 lot of business owners that 0:14:34.959,0:14:38.160 i mean in the beginning it's a grind i 0:14:36.959,0:14:40.320 mean you are you are 0:14:38.160,0:14:41.760 gritty you're trying to get things done 0:14:40.320,0:14:42.959 so you're not thinking of things like 0:14:41.760,0:14:46.000 this down the road but 0:14:42.959,0:14:47.600 it does you don't have to do the 0:14:46.000,0:14:49.040 big things like throwing a party for 0:14:47.600,0:14:50.560 somebody or you're helping somebody with 0:14:49.040,0:14:54.240 rent it's the little things that come 0:14:50.560,0:14:56.639 like just showing that you care 0:14:54.240,0:14:58.079 actually can go such a long way because 0:14:56.639,0:15:00.000 then people 0:14:58.079,0:15:01.199 will look at you as the business owner 0:15:00.000,0:15:02.800 or management 0:15:01.199,0:15:05.040 these people are listening these people 0:15:02.800,0:15:06.399 actually care it's not just the business 0:15:05.040,0:15:08.560 that i work for 0:15:06.399,0:15:10.320 it's a family that i work for because 0:15:08.560,0:15:12.560 you guys are sure i mean that's 0:15:10.320,0:15:14.399 for others that are listening like that 0:15:12.560,0:15:16.160 that's a key takeaway 0:15:14.399,0:15:18.480 on you know just being empathetic to 0:15:16.160,0:15:19.440 your to the team that you have out in 0:15:18.480,0:15:22.079 the field because 0:15:19.440,0:15:23.440 you it's it's a it's a low-income job 0:15:22.079,0:15:25.279 you know there's no way around it 0:15:23.440,0:15:26.800 the the entry-level positions or because 0:15:25.279,0:15:27.839 you know the technicians that are in the 0:15:26.800,0:15:29.360 field 0:15:27.839,0:15:31.519 you know yeah it would be great to pay 0:15:29.360,0:15:34.480 them 30 40 50 60 bucks 0:15:31.519,0:15:35.519 without an hour but that's we wouldn't 0:15:34.480,0:15:36.959 be in business 0:15:35.519,0:15:38.959 we wouldn't have the opportunity to give 0:15:36.959,0:15:41.920 them we wouldn't have the account 0:15:38.959,0:15:43.680 it's like good luck bidding yeah yeah 0:15:41.920,0:15:45.360 terrell let's talk about 0:15:43.680,0:15:47.040 i actually this is something i actually 0:15:45.360,0:15:48.399 i don't think i've ever talked about or 0:15:47.040,0:15:49.519 touched on 0:15:48.399,0:15:51.519 and i think this would be a perfect 0:15:49.519,0:15:53.120 opportunity so you went 0:15:51.519,0:15:54.800 you went through the ranks right you've 0:15:53.120,0:15:56.560 learned so many different aspects of the 0:15:54.800,0:15:59.040 business 0:15:56.560,0:16:00.320 uh and actually i mean even in my case 0:15:59.040,0:16:01.920 too like this is something we're just 0:16:00.320,0:16:04.320 gonna start going through where 0:16:01.920,0:16:06.560 it's always the thought that all right 0:16:04.320,0:16:09.440 you're the owner so you're the ceo 0:16:06.560,0:16:10.160 right where that doesn't necessarily 0:16:09.440,0:16:12.160 have to be 0:16:10.160,0:16:13.920 right the dynamic is as as you grow as a 0:16:12.160,0:16:16.399 business like you said you have to adapt 0:16:13.920,0:16:17.199 you could have ownership but then have a 0:16:16.399,0:16:19.920 ceo 0:16:17.199,0:16:20.880 put into place have a president put into 0:16:19.920,0:16:22.959 place 0:16:20.880,0:16:24.480 have a vice president like again this 0:16:22.959,0:16:27.279 comes with growth 0:16:24.480,0:16:28.880 but like when was that moment that you 0:16:27.279,0:16:31.680 guys saw that 0:16:28.880,0:16:33.519 you had to have have other people other 0:16:31.680,0:16:36.480 titles other than just ownership 0:16:33.519,0:16:38.240 or the common ceo role well i can tell 0:16:36.480,0:16:39.199 you right now we're actually hiring a vp 0:16:38.240,0:16:41.519 of operations 0:16:39.199,0:16:42.560 so we're 20 million dollars we've kind 0:16:41.519,0:16:45.120 of been 0:16:42.560,0:16:46.800 stagnant there for the last two years 0:16:45.120,0:16:50.160 and it just doesn't 0:16:46.800,0:16:52.880 we had opportunities but then 0:16:50.160,0:16:54.160 the consistency isn't there and so it's 0:16:52.880,0:16:56.720 really just become clear 0:16:54.160,0:16:57.920 that okay we need this next level of 0:16:56.720,0:16:59.920 management 0:16:57.920,0:17:01.839 and the reason for that is is we have 0:16:59.920,0:17:04.160 multiple branches throughout the region 0:17:01.839,0:17:06.000 and they are kind of operating like 0:17:04.160,0:17:09.919 their own little company but there isn't 0:17:06.000,0:17:13.280 the consistency and standardization 0:17:09.919,0:17:16.720 and honestly just being really 0:17:13.280,0:17:20.079 uh efficient at what we're doing or 0:17:16.720,0:17:23.280 having the uh procurement 0:17:20.079,0:17:24.799 uh process streamlined so it's easier 0:17:23.280,0:17:26.559 and more affordable and we can be more 0:17:24.799,0:17:28.240 competitive so 0:17:26.559,0:17:30.320 that so that's a new position we're 0:17:28.240,0:17:33.160 hiring for right now vp of operations uh 0:17:30.320,0:17:36.160 but prior to that it really was just 0:17:33.160,0:17:38.080 evaluating weak points 0:17:36.160,0:17:39.520 and troubleshooting how we can solve 0:17:38.080,0:17:42.320 that and 0:17:39.520,0:17:43.760 a lot of times it was adding that 0:17:42.320,0:17:44.720 management position that we didn't have 0:17:43.760,0:17:47.280 before 0:17:44.720,0:17:48.160 and it's it's trial and error it really 0:17:47.280,0:17:50.080 is i mean 0:17:48.160,0:17:51.919 you don't get it right the first time 0:17:50.080,0:17:54.799 most of the time so 0:17:51.919,0:17:56.799 uh i i think for yeah i think for myself 0:17:54.799,0:17:58.720 it's like okay let's try this 0:17:56.799,0:18:00.000 and let's see if it works and if it 0:17:58.720,0:18:03.200 doesn't work that's fine 0:18:00.000,0:18:05.039 we'll go this way and just having that 0:18:03.200,0:18:06.400 flexibility and nimbleness is really 0:18:05.039,0:18:08.240 important for growth 0:18:06.400,0:18:11.200 yeah and you know what like to even go 0:18:08.240,0:18:12.559 further on that too it's like 0:18:11.200,0:18:14.240 i you know i don't know how you feel 0:18:12.559,0:18:16.000 about this but like as we 0:18:14.240,0:18:18.480 on my on the rosellato side of the 0:18:16.000,0:18:20.160 business you know we're looking to add 0:18:18.480,0:18:21.760 management executive level type 0:18:20.160,0:18:23.919 positions now 0:18:21.760,0:18:26.160 but we've always just hired with it you 0:18:23.919,0:18:27.200 know everybody's always just grown in a 0:18:26.160,0:18:28.960 business 0:18:27.200,0:18:30.320 we've attempted to hire a few times 0:18:28.960,0:18:31.520 outside of the organization and 0:18:30.320,0:18:33.360 you know go get that person with 0:18:31.520,0:18:33.919 experience but they didn't fit the 0:18:33.360,0:18:36.000 culture 0:18:33.919,0:18:37.600 right or they didn't i i don't know what 0:18:36.000,0:18:38.559 it always had it's always like oh they 0:18:37.600,0:18:40.799 haven't gone through 0:18:38.559,0:18:42.240 the [ __ ] like we have uh you know how do 0:18:40.799,0:18:44.400 you just come in and 0:18:42.240,0:18:46.160 so it's it's tough it's actually not 0:18:44.400,0:18:47.440 easy when you have such a passionate 0:18:46.160,0:18:50.480 group of management 0:18:47.440,0:18:52.320 that's like hey man we've all grown here 0:18:50.480,0:18:54.160 who's this person that's coming here 0:18:52.320,0:18:56.559 with 20 years experience and 0:18:54.160,0:18:57.840 but i feel there's got to be that that 0:18:56.559,0:18:59.919 um 0:18:57.840,0:19:01.280 balance though because at some point you 0:18:59.919,0:19:03.840 do need that you need 0:19:01.280,0:19:05.120 somebody who knows more than you and has 0:19:03.840,0:19:07.520 been around the block 0:19:05.120,0:19:08.559 you know do you agree or what like you 0:19:07.520,0:19:10.320 said you don't get it right the first 0:19:08.559,0:19:12.799 time obviously we didn't get it right 0:19:10.320,0:19:14.400 the first couple times now but it's like 0:19:12.799,0:19:17.840 i still want to keep trying though 0:19:14.400,0:19:19.760 because you can only hire so many 0:19:17.840,0:19:21.360 leadership or management roles from 0:19:19.760,0:19:22.960 within your organization 0:19:21.360,0:19:25.280 because a lot of people are okay with 0:19:22.960,0:19:27.760 where they're at you know in 0:19:25.280,0:19:29.679 the position that they're right well and 0:19:27.760,0:19:31.039 a lot of people don't 0:19:29.679,0:19:33.200 they're good for where they're at and 0:19:31.039,0:19:34.080 they can grow with the company to a 0:19:33.200,0:19:37.360 certain extent 0:19:34.080,0:19:39.919 but and i think that's one area where we 0:19:37.360,0:19:42.640 have failed is we've promoted people 0:19:39.919,0:19:43.280 to a point to where they can't succeed 0:19:42.640,0:19:46.480 anymore 0:19:43.280,0:19:49.520 and they were an amazing team member 0:19:46.480,0:19:51.520 and we put too much pressure 0:19:49.520,0:19:53.200 on them right and they didn't have the 0:19:51.520,0:19:56.880 skills to delegate 0:19:53.200,0:19:58.080 or uh i mean really it's just delegation 0:19:56.880,0:19:59.280 at that point once you get to a certain 0:19:58.080,0:20:00.960 point in leadership you have to learn to 0:19:59.280,0:20:02.559 delegate and hire additional positions 0:20:00.960,0:20:05.600 as you're growing and so if you can't 0:20:02.559,0:20:07.679 figure that out then it's just doomed so 0:20:05.600,0:20:10.400 for us that's that's been the struggle 0:20:07.679,0:20:14.080 and i think for me personally now 0:20:10.400,0:20:16.080 it's keeping the amazing team members we 0:20:14.080,0:20:20.400 have that have shown longevity 0:20:16.080,0:20:22.480 and being able to leverage them and 0:20:20.400,0:20:24.320 get them to where they want to go within 0:20:22.480,0:20:26.400 their capabilities 0:20:24.320,0:20:27.360 and knowing what that is so really 0:20:26.400,0:20:29.200 honing in 0:20:27.360,0:20:31.600 on that leadership aspect and having 0:20:29.200,0:20:33.600 that relationship with them so i can 0:20:31.600,0:20:36.400 know fully what they are capable of 0:20:33.600,0:20:38.080 doing so i don't set them up for failure 0:20:36.400,0:20:39.679 so i really do think that's such an 0:20:38.080,0:20:43.039 important thing as 0:20:39.679,0:20:45.679 the the head leader of the company 0:20:43.039,0:20:47.360 you have to be you have to have those 0:20:45.679,0:20:49.440 intimate relationships with your top 0:20:47.360,0:20:51.120 management so you know where they where 0:20:49.440,0:20:54.080 they're going and how they 0:20:51.120,0:20:55.120 what how their stress management is and 0:20:54.080,0:20:58.320 all that stuff 0:20:55.120,0:21:00.080 so terrell so back on the family part uh 0:20:58.320,0:21:02.480 because i get i get this all the time 0:21:00.080,0:21:04.640 too is rick does it ever stop 0:21:02.480,0:21:05.760 like when you get like at thanksgiving 0:21:04.640,0:21:09.280 christmas 0:21:05.760,0:21:11.679 birthday parties so it's you so it's you 0:21:09.280,0:21:12.880 your mom your father was there any other 0:21:11.679,0:21:14.320 family that was involved with the 0:21:12.880,0:21:16.000 business 0:21:14.320,0:21:17.679 well my two little sisters have 0:21:16.000,0:21:19.360 intermittently been involved in the 0:21:17.679,0:21:21.840 business but not really 0:21:19.360,0:21:25.280 um my parents are actually divorced now 0:21:21.840,0:21:28.400 so my parents got divorced in 0:21:25.280,0:21:31.840 04 ish no that's not right i don't know 0:21:28.400,0:21:34.159 somewhere around there oh 406. 0:21:31.840,0:21:34.880 it's all blur i was when i was in 0:21:34.159,0:21:38.159 college 0:21:34.880,0:21:40.000 uh and so then my mom took over 100 0:21:38.159,0:21:42.840 of the business at that time and my dad 0:21:40.000,0:21:46.400 stepped out so 0:21:42.840,0:21:48.480 now my mom has 0:21:46.400,0:21:50.000 retired from the business she's chairman 0:21:48.480,0:21:51.760 of the board now 0:21:50.000,0:21:53.200 and actually my dad is working for me 0:21:51.760,0:21:54.880 currently in my in 0:21:53.200,0:21:56.480 in our maintenance department so it's 0:21:54.880,0:21:58.080 kind of interesting having him be back 0:21:56.480,0:21:59.919 in the business 0:21:58.080,0:22:02.480 i've got the same i've got the same 0:21:59.919,0:22:05.039 story i got my yeah my parents really 0:22:02.480,0:22:06.880 my parents my parents were divorced the 0:22:05.039,0:22:09.200 my father passed away a couple years ago 0:22:06.880,0:22:10.000 um he was my first employee but they 0:22:09.200,0:22:12.880 both worked 0:22:10.000,0:22:14.400 with me and now my wife's mother and 0:22:12.880,0:22:18.080 father both work with us 0:22:14.400,0:22:21.039 and they're divorced so yeah i 0:22:18.080,0:22:22.320 i got the same same it's tricky uh 0:22:21.039,0:22:23.280 everybody gets along though everybody 0:22:22.320,0:22:25.679 gets a lot we're 0:22:23.280,0:22:27.200 yeah here so it's offered for the same 0:22:25.679,0:22:30.240 the same goal here 0:22:27.200,0:22:33.440 so it's good i mean i 0:22:30.240,0:22:37.280 we needed to establish boundaries 0:22:33.440,0:22:38.640 um we needed to establish 0:22:37.280,0:22:40.080 boundaries because my sisters are so 0:22:38.640,0:22:40.799 much younger than me they're 10 and 13 0:22:40.080,0:22:43.760 years younger 0:22:40.799,0:22:45.679 so i would be over for dinner and we'd 0:22:43.760,0:22:47.200 be talking about work and it really was 0:22:45.679,0:22:50.480 wearing on them 0:22:47.200,0:22:54.080 and i could imagine so 0:22:50.480,0:22:56.320 that made that really because of that 0:22:54.080,0:22:57.760 we separated it and we are dinner time 0:22:56.320,0:22:59.520 we don't talk about business 0:22:57.760,0:23:01.520 after seven o'clock we don't talk about 0:22:59.520,0:23:03.280 business so those are just some things 0:23:01.520,0:23:04.080 that we've established and my mom and i 0:23:03.280,0:23:06.320 now 0:23:04.080,0:23:08.080 are really good about just going on a 0:23:06.320,0:23:09.600 walk just the two of us and then we talk 0:23:08.080,0:23:11.600 about business versus talking about it 0:23:09.600,0:23:14.799 in front of everybody else 0:23:11.600,0:23:17.520 and uh and a lot of times 0:23:14.799,0:23:19.679 everybody knows from you yeah i mean 0:23:17.520,0:23:22.240 everybody knows everybody and so 0:23:19.679,0:23:24.159 we i may be having this issue and i 0:23:22.240,0:23:27.280 don't necessarily want 0:23:24.159,0:23:28.960 somebody else to hear it right so i need 0:23:27.280,0:23:31.039 to be able to take that to my mom 0:23:28.960,0:23:32.159 and have us go be able to troubleshoot 0:23:31.039,0:23:34.640 it without 0:23:32.159,0:23:36.159 listening ears not that it's ever you 0:23:34.640,0:23:37.760 know not that anything's going to get 0:23:36.159,0:23:39.919 back but it's just not 0:23:37.760,0:23:41.520 i don't like that it's gross it's i 0:23:39.919,0:23:42.880 don't want whenever there's anything 0:23:41.520,0:23:44.000 like that i don't want that to be out 0:23:42.880,0:23:45.679 there so 0:23:44.000,0:23:47.200 let me know again how many are you guys 0:23:45.679,0:23:48.480 in five states i think you had mentioned 0:23:47.200,0:23:49.760 earlier or how many states are you guys 0:23:48.480,0:23:51.600 in right now we're in three states right 0:23:49.760,0:23:54.960 now we're in washington oregon and items 0:23:51.600,0:23:57.840 yeah three branches uh one in 0:23:54.960,0:23:59.200 bellingham another one in uh tacoma area 0:23:57.840,0:24:02.880 and then another one in portland 0:23:59.200,0:24:05.360 and about 350 employees 350 employees 0:24:02.880,0:24:07.679 you have multiple branches did you 0:24:05.360,0:24:10.960 expand into those areas because 0:24:07.679,0:24:12.480 the market told you to or you did you 0:24:10.960,0:24:13.200 have a client that took you into those 0:24:12.480,0:24:15.039 markets like 0:24:13.200,0:24:16.720 how does expansion like that into 0:24:15.039,0:24:18.480 multiple states happen 0:24:16.720,0:24:19.840 for for a cleaning contractor because 0:24:18.480,0:24:22.720 that's 0:24:19.840,0:24:24.880 i mean it's like it's common but it's 0:24:22.720,0:24:25.919 really not common right like there's 0:24:24.880,0:24:28.000 you've got to have some kind of 0:24:25.919,0:24:28.720 structure or reason to expand into other 0:24:28.000,0:24:30.799 states 0:24:28.720,0:24:32.559 right our clients have taken us into 0:24:30.799,0:24:35.279 multiple states so that's why we are 0:24:32.559,0:24:37.279 we're there we also we provide total 0:24:35.279,0:24:39.919 facility services so 0:24:37.279,0:24:41.520 janitorial is how we started but now we 0:24:39.919,0:24:42.960 do everything from the roof to the 0:24:41.520,0:24:46.960 parking lot for our clients 0:24:42.960,0:24:48.640 so our landscaping division is actually 0:24:46.960,0:24:50.080 about the same size as our janitorial 0:24:48.640,0:24:50.960 division now oh so you guys do 0:24:50.080,0:24:52.960 landscaping too 0:24:50.960,0:24:54.240 we do landscaping snow removal we're 0:24:52.960,0:24:57.120 general contractors 0:24:54.240,0:24:57.760 everything amen to that kazaa that's how 0:24:57.120,0:25:00.480 we've grown 0:24:57.760,0:25:02.080 i mean what that i mean that's a reason 0:25:00.480,0:25:03.760 in itself right where you become full 0:25:02.080,0:25:04.400 service so your client doesn't go 0:25:03.760,0:25:06.240 elsewhere 0:25:04.400,0:25:08.080 i mean they they go to you for every 0:25:06.240,0:25:09.600 type of service right exactly 0:25:08.080,0:25:11.120 i think it's the way to go i think it's 0:25:09.600,0:25:12.000 hard there are a lot of people who try 0:25:11.120,0:25:14.880 to duplicate it 0:25:12.000,0:25:15.600 and don't do it well we do a lot of the 0:25:14.880,0:25:17.919 services 0:25:15.600,0:25:20.080 in-house and so that's a differentiator 0:25:17.919,0:25:21.760 for us a lot of people who try to do it 0:25:20.080,0:25:23.440 end up subcontracting everything out and 0:25:21.760,0:25:26.640 then you can't control 0:25:23.440,0:25:28.880 the product that you have so uh we it's 0:25:26.640,0:25:30.000 a pretty good mix of uh in-house versus 0:25:28.880,0:25:31.600 subcontracted 0:25:30.000,0:25:33.600 so one thing i didn't want to forget to 0:25:31.600,0:25:36.480 bring up um because you know we're 0:25:33.600,0:25:38.559 coming to an end here shortly is 0:25:36.480,0:25:41.520 throughout being a woman-owned business 0:25:38.559,0:25:42.960 right in in a in the cleaning industry i 0:25:41.520,0:25:44.880 have a lot of 0:25:42.960,0:25:46.400 women-owned business owners that reach 0:25:44.880,0:25:47.279 out to me on facebook on you know 0:25:46.400,0:25:51.039 instagram 0:25:47.279,0:25:51.440 linkedin and they they feel like they 0:25:51.039,0:25:52.799 have a 0:25:51.440,0:25:54.400 they have a chip on their shoulder and 0:25:52.799,0:25:56.720 there's there's weight on their shoulder 0:25:54.400,0:25:59.039 you know their mother of two kids 0:25:56.720,0:25:59.840 they're trying to establish a business 0:25:59.039,0:26:01.279 while 0:25:59.840,0:26:02.720 you know they have the family at home 0:26:01.279,0:26:03.279 that they feel that they have to be you 0:26:02.720,0:26:05.360 know 0:26:03.279,0:26:07.520 in charge of not more so than the 0:26:05.360,0:26:09.200 husband or you know the father but 0:26:07.520,0:26:10.799 it's just you know especially in the 0:26:09.200,0:26:12.960 latino community for us in 0:26:10.799,0:26:14.159 the hispanic heritage is you know the 0:26:12.960,0:26:14.799 woman stays home to take care of the 0:26:14.159,0:26:16.480 kids and 0:26:14.799,0:26:18.400 that's just the way the dynamic works 0:26:16.480,0:26:21.039 well that is not 0:26:18.400,0:26:21.919 happening now where i've never i've seen 0:26:21.039,0:26:23.279 so many 0:26:21.919,0:26:25.520 coming out of the woodworks now where 0:26:23.279,0:26:28.159 they're they're motivated more than 0:26:25.520,0:26:29.360 than i am sometimes what what advice do 0:26:28.159,0:26:30.640 you have for them when 0:26:29.360,0:26:33.200 you know again like we said in the 0:26:30.640,0:26:35.360 beginning it's tough [ __ ] is hard you 0:26:33.200,0:26:36.720 are doing all the work yourself 0:26:35.360,0:26:38.720 you've got to get over that hump you've 0:26:36.720,0:26:41.760 got to build a team around you 0:26:38.720,0:26:44.880 you there is no one with one 0:26:41.760,0:26:46.400 size fits all type of solution what 0:26:44.880,0:26:47.919 would you say to those that are just 0:26:46.400,0:26:50.640 starting off in the industry 0:26:47.919,0:26:50.960 in this era right you know post covert 0:26:50.640,0:26:53.120 even 0:26:50.960,0:26:55.039 now that we're talking about it any 0:26:53.120,0:26:56.799 words of advice that you have where 0:26:55.039,0:26:58.880 you know i feel like you have a lot of 0:26:56.799,0:27:00.799 credibility in that space where 0:26:58.880,0:27:02.000 you started from the bottom right even 0:27:00.799,0:27:05.120 though it was a family business 0:27:02.000,0:27:09.440 you've learned every role there is to be 0:27:05.120,0:27:11.440 to have in the cleaning organization 0:27:09.440,0:27:13.279 what do you say to them well that's a 0:27:11.440,0:27:15.919 loaded question i mean 0:27:13.279,0:27:17.200 sorry yeah and this is all i wanted to 0:27:15.919,0:27:19.039 end with this because 0:27:17.200,0:27:20.799 i'd be i would have missed the boat if i 0:27:19.039,0:27:23.279 didn't ask this question because 0:27:20.799,0:27:24.399 again i'm asked by a lot of women 0:27:23.279,0:27:25.120 business owners too that they're like 0:27:24.399,0:27:27.600 rick 0:27:25.120,0:27:29.440 i want to see more women on i want to 0:27:27.600,0:27:30.960 hear the stories of other women business 0:27:29.440,0:27:33.520 owners not that i don't love you rick 0:27:30.960,0:27:34.720 but i just you know they just feel more 0:27:33.520,0:27:36.480 relevancy right you're 0:27:34.720,0:27:38.559 hearing from people like yourself right 0:27:36.480,0:27:41.440 well i mean for myself 0:27:38.559,0:27:42.640 a big part of why i'm successful i think 0:27:41.440,0:27:45.679 is because of 0:27:42.640,0:27:46.240 my relationship with christ and i just 0:27:45.679,0:27:49.520 like 0:27:46.240,0:27:51.919 lean on that hard and so i 0:27:49.520,0:27:53.520 be 100 honest with you i mean i don't 0:27:51.919,0:27:56.640 know 0:27:53.520,0:27:57.120 i couldn't be the leader that i am the 0:27:56.640,0:27:58.720 mother 0:27:57.120,0:28:00.480 or the wife that i am without my 0:27:58.720,0:28:03.840 relationship with christ and so 0:28:00.480,0:28:07.039 that is my foundation and 0:28:03.840,0:28:11.360 has given me 0:28:07.039,0:28:15.440 the tools and guidance to 0:28:11.360,0:28:15.440 know what my priorities are and 0:28:15.520,0:28:19.279 really have a clear vision as to what 0:28:18.000,0:28:22.080 that future looks like 0:28:19.279,0:28:23.279 and and how i get there and i mean like 0:28:22.080,0:28:23.679 i said before i don't always get it 0:28:23.279,0:28:26.720 right 0:28:23.679,0:28:26.720 but i 0:28:26.880,0:28:30.000 that's that's been my success and i 0:28:29.279,0:28:33.039 think you know 0:28:30.000,0:28:35.200 secondarily to that is having a really 0:28:33.039,0:28:37.360 strong support system because you can't 0:28:35.200,0:28:39.840 do it all i mean i 0:28:37.360,0:28:41.840 there's i i couldn't have homeschooled 0:28:39.840,0:28:43.760 my kids during this pandemic 0:28:41.840,0:28:44.880 and run this company it just wouldn't 0:28:43.760,0:28:48.000 have been possible 0:28:44.880,0:28:51.279 and so we have had a long-term 0:28:48.000,0:28:54.000 uh nanny who is literally our family 0:28:51.279,0:28:54.880 and she just completely took that burden 0:28:54.000,0:28:57.440 off of us 0:28:54.880,0:28:58.559 my husband and i both and and helped us 0:28:57.440,0:29:00.480 with that and 0:28:58.559,0:29:02.000 i mean i know that people starting out 0:29:00.480,0:29:04.000 are like well that's cool i can't afford 0:29:02.000,0:29:06.880 a nanny right well i couldn't either 0:29:04.000,0:29:07.440 when we started i was relying on family 0:29:06.880,0:29:09.520 and 0:29:07.440,0:29:10.960 friends and whatever you have to bake 0:29:09.520,0:29:12.640 borrow and steal 0:29:10.960,0:29:14.960 but once you get to a point and you have 0:29:12.640,0:29:17.760 that trust established then 0:29:14.960,0:29:18.799 uh you know you can it alleviates a lot 0:29:17.760,0:29:21.840 of stress off of you 0:29:18.799,0:29:25.279 so that's huge and 0:29:21.840,0:29:27.200 just going back to really prioritizing 0:29:25.279,0:29:28.399 family over everything i mean i think 0:29:27.200,0:29:30.559 that's key 0:29:28.399,0:29:32.000 uh and having that same i mean for us 0:29:30.559,0:29:33.679 that's part of our culture family over 0:29:32.000,0:29:36.159 everything your kid has a baseball game 0:29:33.679,0:29:37.520 go uh your kid you know whatever you 0:29:36.159,0:29:40.720 need to go on a date with your 0:29:37.520,0:29:41.360 spouse take your freaking spouse out 0:29:40.720,0:29:43.360 right 0:29:41.360,0:29:45.039 so that's all such a big foundation to 0:29:43.360,0:29:48.159 your life and 0:29:45.039,0:29:49.360 um anyway so that's i mean that's i 0:29:48.159,0:29:50.240 don't know that was really even an 0:29:49.360,0:29:55.120 answer but 0:29:50.240,0:29:56.480 that's how i found success and um 0:29:55.120,0:29:59.520 read a lot of business books i mean 0:29:56.480,0:29:59.520 that's exactly what i wanted 0:30:00.320,0:30:03.360 it's just the realness right the answer 0:30:02.399,0:30:05.679 of just 0:30:03.360,0:30:06.880 that's how you did it right and i'm 0:30:05.679,0:30:08.480 going to take a note of that too 0:30:06.880,0:30:10.559 nanny i've been looking for nannies too 0:30:08.480,0:30:13.600 i did not realize i was gonna 0:30:10.559,0:30:15.200 i would need a nanny but 0:30:13.600,0:30:16.880 i've been hearing a lot of good things 0:30:15.200,0:30:19.760 and i and i think it's you know 0:30:16.880,0:30:20.640 just gonna give me the the peace of mind 0:30:19.760,0:30:22.159 to know 0:30:20.640,0:30:24.720 you know like because my wife stays home 0:30:22.159,0:30:27.840 right now takes care of our two boys 0:30:24.720,0:30:28.399 and that's oh job in itself and i you 0:30:27.840,0:30:31.279 know 0:30:28.399,0:30:32.559 thank the lord for her to you know well 0:30:31.279,0:30:33.440 thank for this opportunity for us to be 0:30:32.559,0:30:35.520 able to do that 0:30:33.440,0:30:36.480 but the fact that she can ask actually 0:30:35.520,0:30:39.360 stay home and do that 0:30:36.480,0:30:40.640 is that's a blessing right there so i 0:30:39.360,0:30:43.919 what i 0:30:40.640,0:30:46.960 what i wanted to ask you too terrell is 0:30:43.919,0:30:48.480 uh i mean i mean dude you 0:30:46.960,0:30:50.080 you nailed it already with how you 0:30:48.480,0:30:53.760 answered that question 0:30:50.080,0:30:56.240 but the la the last piece is 0:30:53.760,0:30:57.679 as you are continuously growing the 0:30:56.240,0:31:00.080 company 0:30:57.679,0:31:01.360 do you feel it's important to have you 0:31:00.080,0:31:02.320 know now that you need to answer just 0:31:01.360,0:31:04.159 like what a 0:31:02.320,0:31:06.559 perfect answer is like exit strategy 0:31:04.159,0:31:09.760 right like plan for the future 0:31:06.559,0:31:12.000 uh plan where you start to mold 0:31:09.760,0:31:13.840 other other people within the business 0:31:12.000,0:31:15.120 to get ready to come up and grow 0:31:13.840,0:31:16.720 uh because those are questions i always 0:31:15.120,0:31:17.360 get asked you know like for me on the 0:31:16.720,0:31:20.320 startup 0:31:17.360,0:31:21.919 side with the tech company uh i never 0:31:20.320,0:31:23.919 really thought about that for 0:31:21.919,0:31:25.360 the cleaning business but i've been 0:31:23.919,0:31:27.679 thinking about it more and more 0:31:25.360,0:31:29.279 like how how are you planning for the 0:31:27.679,0:31:30.159 future like is that something you feel 0:31:29.279,0:31:31.600 like you have to 0:31:30.159,0:31:33.200 think about i've encouraged everyone on 0:31:31.600,0:31:35.360 my team to have a number two 0:31:33.200,0:31:38.320 succession planning i mean always 0:31:35.360,0:31:40.960 forever know who your number two is so 0:31:38.320,0:31:42.799 i am pretty young so i don't see myself 0:31:40.960,0:31:44.159 stepping out anytime soon but it's 0:31:42.799,0:31:46.000 definitely something that i'm always 0:31:44.159,0:31:46.799 looking at and thinking about is who's 0:31:46.000,0:31:50.320 my number two 0:31:46.799,0:31:51.679 if i'm if i'm not able to do this job 0:31:50.320,0:31:55.600 who's gonna step into it 0:31:51.679,0:31:57.039 and uh so i do 0:31:55.600,0:31:58.880 think that it's something that every 0:31:57.039,0:32:02.559 business owner should be thinking about 0:31:58.880,0:32:05.120 and for any key leadership 0:32:02.559,0:32:06.720 in your on your team you should they 0:32:05.120,0:32:08.720 should know who their next person is or 0:32:06.720,0:32:10.480 be training the next person 0:32:08.720,0:32:12.240 uh and some people feel threatened by 0:32:10.480,0:32:13.120 that but you got to get over that the 0:32:12.240,0:32:14.960 whole ego thing 0:32:13.120,0:32:16.640 you just yeah you gotta get over it i 0:32:14.960,0:32:17.919 mean i just say like if you were hit by 0:32:16.640,0:32:20.320 a bug all right 0:32:17.919,0:32:21.679 what would we do like you've taken all 0:32:20.320,0:32:24.799 of this information 0:32:21.679,0:32:28.640 we have nobody else 0:32:24.799,0:32:31.519 exactly so let's end on some funny stuff 0:32:28.640,0:32:32.720 as far as you know i always ask one of 0:32:31.519,0:32:33.440 these questions towards the end of the 0:32:32.720,0:32:35.679 conversation 0:32:33.440,0:32:37.840 is especially you being in the field 0:32:35.679,0:32:39.760 since you were 10 years old 0:32:37.840,0:32:42.159 do you remember a certain point when you 0:32:39.760,0:32:44.399 were in the field as a cleaner 0:32:42.159,0:32:45.279 uh that you're like what the hell was i 0:32:44.399,0:32:47.279 doing 0:32:45.279,0:32:48.720 or any kind of a story of you in the 0:32:47.279,0:32:52.559 field that 0:32:48.720,0:32:52.559 just just give us a funny yeah 0:32:52.799,0:32:57.919 funny story yeah you did get me i well 0:32:55.760,0:33:00.159 this isn't a funny story but i will say 0:32:57.919,0:33:01.519 one of the things that i we've been this 0:33:00.159,0:33:02.640 is not a funny story at all and it's not 0:33:01.519,0:33:05.519 answering your question i'm just gonna 0:33:02.640,0:33:05.519 do i'm just gonna pivot 0:33:07.279,0:33:14.240 hey it's all right so yeah 0:33:11.200,0:33:16.320 uh we had a huge snowstorm that came up 0:33:14.240,0:33:18.640 this past winter and 0:33:16.320,0:33:20.320 uh we did not have enough shovelers so i 0:33:18.640,0:33:23.279 was out with a freaking shovel 0:33:20.320,0:33:24.960 shoveling a hospital this last uh 0:33:23.279,0:33:26.000 december and let me tell you that was 0:33:24.960,0:33:28.720 quite the experience 0:33:26.000,0:33:29.120 it was so much fun i mean i have to say 0:33:28.720,0:33:30.880 i 0:33:29.120,0:33:32.480 love emergency simply for the fact of 0:33:30.880,0:33:35.120 like you get this rush of adrenaline 0:33:32.480,0:33:35.840 and you're just getting the job done and 0:33:35.120,0:33:37.600 was it the best 0:33:35.840,0:33:39.360 use of my time being the president of 0:33:37.600,0:33:41.600 the company out there shoveling snow 0:33:39.360,0:33:43.279 probably not was it fun it was so fun 0:33:41.600,0:33:44.799 and my team was able to see me working 0:33:43.279,0:33:46.399 side by side with them and 0:33:44.799,0:33:48.480 i was doing the grunt work i was not on 0:33:46.399,0:33:50.320 the plow i was freaking shoveling 0:33:48.480,0:33:53.200 sidewalks so and i didn't even have the 0:33:50.320,0:33:54.799 freaking blower like everybody else 0:33:53.200,0:33:56.480 hey well you know what there was a 0:33:54.799,0:33:58.159 purpose why you pivoted because how 0:33:56.480,0:34:00.480 funny is it that 0:33:58.159,0:34:01.600 i just tonight i have to go out and 0:34:00.480,0:34:03.440 strip and wax 0:34:01.600,0:34:04.799 about a thousand square feet because we 0:34:03.440,0:34:06.720 literally 0:34:04.799,0:34:09.040 have we have three teams that are all 0:34:06.720,0:34:11.520 out of state performing the service 0:34:09.040,0:34:13.200 we got the call from the ownership they 0:34:11.520,0:34:14.720 have they have the mayor coming in 0:34:13.200,0:34:16.639 they have all kinds of people coming to 0:34:14.720,0:34:20.079 this location tomorrow 0:34:16.639,0:34:21.839 and we have nobody that can go do it so 0:34:20.079,0:34:23.200 me and my cousin have to go 0:34:21.839,0:34:24.879 i haven't stripped the wax floor in 0:34:23.200,0:34:28.320 three years so but 0:34:24.879,0:34:30.399 again now my qc manager she's like rick 0:34:28.320,0:34:31.839 this is the stuff that i love to see 0:34:30.399,0:34:33.919 she's like i'm 0:34:31.839,0:34:36.159 this is like ammunition for them to give 0:34:33.919,0:34:38.800 to the regular technicians like 0:34:36.159,0:34:40.480 hey if he's got to go do it i mean this 0:34:38.800,0:34:41.839 is how everybody steps up you know so 0:34:40.480,0:34:44.639 it's funny you say that like 0:34:41.839,0:34:45.119 literally 22 hours before this call i 0:34:44.639,0:34:47.760 just 0:34:45.119,0:34:49.599 realized you know i just got told rick 0:34:47.760,0:34:52.079 you got to go stripping wax tonight at 0:34:49.599,0:34:53.040 seven o'clock to two more yeah so we're 0:34:52.079,0:34:54.079 pulling all nighter he probably 0:34:53.040,0:34:54.480 shouldn't be drinking right now he's 0:34:54.079,0:34:56.210 probably 0:34:54.480,0:34:57.920 having a red bull so 0:34:56.210,0:34:59.839 [Laughter] 0:34:57.920,0:35:01.280 i just i did have one actually i did 0:34:59.839,0:35:02.720 have her i got another one lined up 0:35:01.280,0:35:04.560 ready to go 0:35:02.720,0:35:07.040 i do want to say before we're done wait 0:35:04.560,0:35:08.960 before we're done i do want to say 0:35:07.040,0:35:11.119 the other thing that i want to plug for 0:35:08.960,0:35:13.760 cleaning individuals in the cleaning 0:35:11.119,0:35:14.240 organization who have a cleaning company 0:35:13.760,0:35:16.560 uh 0:35:14.240,0:35:18.720 baci i'm going to plug bci until i'm 0:35:16.560,0:35:21.200 blue in the face but it is 0:35:18.720,0:35:22.800 the organization that every cleaning 0:35:21.200,0:35:24.160 companies be a part of especially those 0:35:22.800,0:35:25.839 women that you were talking about who 0:35:24.160,0:35:28.480 own these cleaning companies 0:35:25.839,0:35:30.960 investing in going to the conference 0:35:28.480,0:35:33.440 going to vegas which is in november 0:35:30.960,0:35:35.760 is key to being able to level up you can 0:35:33.440,0:35:38.480 get connected with a peer group 0:35:35.760,0:35:39.280 peer groups are made up of all sized 0:35:38.480,0:35:44.960 companies 0:35:39.280,0:35:46.880 all over the nation and they are 0:35:44.960,0:35:48.240 one of the biggest game changers because 0:35:46.880,0:35:48.880 people will just share with you their 0:35:48.240,0:35:50.720 practices 0:35:48.880,0:35:52.240 that they're doing and you can take it 0:35:50.720,0:35:54.079 and you can implement it in your 0:35:52.240,0:35:55.200 business i mean best practices you don't 0:35:54.079,0:35:57.280 have to 0:35:55.200,0:35:59.440 rewrite a freaking playbook you can just 0:35:57.280,0:36:02.480 take their playbook and use it i mean 0:35:59.440,0:36:04.320 number one success is having 0:36:02.480,0:36:06.000 these colleagues that you can call when 0:36:04.320,0:36:07.839 anything comes up and 0:36:06.000,0:36:09.359 use their best practices to implement in 0:36:07.839,0:36:11.200 your business so 0:36:09.359,0:36:13.200 you're starting out like that is the 0:36:11.200,0:36:15.440 number one investment in my opinion 0:36:13.200,0:36:16.480 so great point and i mean you read my 0:36:15.440,0:36:18.880 mind because i was going to ask 0:36:16.480,0:36:19.920 if i was going to see you on november 0:36:18.880,0:36:21.359 then at vegas 0:36:19.920,0:36:23.200 obviously you're going to be there right 0:36:21.359,0:36:27.119 oh i'm going to be introducing you 0:36:23.200,0:36:28.160 so nice nice well not you guys heard 0:36:27.119,0:36:30.960 from her too like 0:36:28.160,0:36:32.400 that is the truth uh peer-to-peer like 0:36:30.960,0:36:33.200 not that there's not enough business 0:36:32.400,0:36:35.520 books 0:36:33.200,0:36:38.720 or podcasts or things that are out there 0:36:35.520,0:36:40.480 that help business-minded you know folks 0:36:38.720,0:36:42.000 but who better to learn from that the 0:36:40.480,0:36:43.040 other person that is in the same 0:36:42.000,0:36:45.040 industry as you 0:36:43.040,0:36:46.400 building a business maybe at a different 0:36:45.040,0:36:48.720 stage which 0:36:46.400,0:36:49.760 actually preferably would be the goal 0:36:48.720,0:36:51.920 right is 0:36:49.760,0:36:54.000 these peer groups have different levels 0:36:51.920,0:36:56.800 right bsai does a great job but 0:36:54.000,0:36:59.040 uh robert right robert stewart yep yeah 0:36:56.800,0:37:00.720 so like robert does a great job at 0:36:59.040,0:37:02.000 you know he because he's been reaching 0:37:00.720,0:37:03.520 out to me i think i'm gonna you know i'm 0:37:02.000,0:37:04.079 gonna join one as well oh my gosh you 0:37:03.520,0:37:06.640 have to 0:37:04.079,0:37:08.240 it's the best no i have to yeah i'm part 0:37:06.640,0:37:10.160 of a mastermind group but it's that's 0:37:08.240,0:37:11.040 different like i feel like a peer group 0:37:10.160,0:37:12.960 is more 0:37:11.040,0:37:14.560 you know group of three or four you get 0:37:12.960,0:37:16.480 to really know these people 0:37:14.560,0:37:18.160 and they're different levels and stages 0:37:16.480,0:37:21.599 different markets 0:37:18.160,0:37:22.560 uh just different but still similar 0:37:21.599,0:37:25.200 because 0:37:22.560,0:37:25.839 we've all gone through the same pains so 0:37:25.200,0:37:27.920 like 0:37:25.839,0:37:29.359 like you said why not share i've had 0:37:27.920,0:37:30.640 people that literally said oh you need 0:37:29.359,0:37:34.320 your sops here 0:37:30.640,0:37:35.760 here's mine like oh okay yes exactly 0:37:34.320,0:37:37.440 that's way better than me looking on 0:37:35.760,0:37:39.280 google i know so much yeah 0:37:37.440,0:37:41.680 you can't even find it on google i mean 0:37:39.280,0:37:42.960 we got into manufacturing and i had no 0:37:41.680,0:37:45.119 idea how to bid that 0:37:42.960,0:37:46.480 and so i called my friend on the east 0:37:45.119,0:37:47.920 coast and i was like 0:37:46.480,0:37:49.680 can you just tell me how we bid 0:37:47.920,0:37:51.200 manufacturing and 0:37:49.680,0:37:53.359 he was like yeah hey let me get you 0:37:51.200,0:37:54.880 connected to our lead operations guy and 0:37:53.359,0:37:56.720 he'll walk you through it gives them the 0:37:54.880,0:37:58.640 plans he'll help you bid it 0:37:56.720,0:38:00.160 he can even come out and train your team 0:37:58.640,0:38:02.800 i was like what 0:38:00.160,0:38:03.359 duh see like that i mean again that's 0:38:02.800,0:38:05.680 that's 0:38:03.359,0:38:06.400 that's the benefit because again the 0:38:05.680,0:38:08.480 market where 0:38:06.400,0:38:10.240 there is so much business out there like 0:38:08.480,0:38:12.320 it's unbelievable 0:38:10.240,0:38:13.280 how much business is in our space and 0:38:12.320,0:38:14.480 it's it's just 0:38:13.280,0:38:16.880 going to get more and more bigger 0:38:14.480,0:38:19.359 because of coba too so 0:38:16.880,0:38:20.079 well terrell it's been awesome thank you 0:38:19.359,0:38:22.640 so much for 0:38:20.079,0:38:24.880 spending almost 45 minutes here with me 0:38:22.640,0:38:26.640 when we send out the episode we'll have 0:38:24.880,0:38:29.359 contact information 0:38:26.640,0:38:30.880 company website you know maybe any other 0:38:29.359,0:38:33.040 social media channels that you have 0:38:30.880,0:38:34.079 sure if you're cool we'll plug those in 0:38:33.040,0:38:36.000 just because 0:38:34.079,0:38:37.520 you know people they want to connect 0:38:36.000,0:38:39.200 they'll hear something that they heard 0:38:37.520,0:38:40.560 on the episode and they'll say you know 0:38:39.200,0:38:41.359 is it cool if i reach out to her 0:38:40.560,0:38:43.520 directly 0:38:41.359,0:38:44.960 absolutely yeah i'd love to yeah i'd 0:38:43.520,0:38:48.720 love to talk to 0:38:44.960,0:38:49.040 whomever awesome awesome well you guys 0:38:48.720,0:38:50.800 know 0:38:49.040,0:38:52.240 thank you so much for tuning in i 0:38:50.800,0:38:53.520 appreciate you guys again this is 0:38:52.240,0:38:55.440 terrell wegg 0:38:53.520,0:38:56.720 thank you for tuning in and listening 0:38:55.440,0:38:59.760 and until next time guys 0:38:56.720,0:38:59.760 thank you